Mastercard created work with a greater purpose around the greatest club football match in the calendar; the Champions League final.

The 'Pledge Ball' was made from 30 pairs of recycled boots by artist Helen Kirkum and contained sustainable commitments from the football community to inspire collective action ahead of the game. Featuring no other than five-time winner, Gareth Bale, and presented this to children and our Champions League mascots from Bloomsbury Football at a special workshop at Somerset House, before enjoying an electric Final at Wembley.

Creative Director: Tim Palmer

Executive Creative Director: Donald Swanepeol